UGC can be a great way to highlight what a brand means to its customers. According to the Bazaarvoice Shopper Experience Index, released earlier this year, there’s a 137% conversion lift when shoppers engage with user-generated content on a best-in-class … Continue reading LAMA: a new all-in-one tool for user-generated content (UGC)
At the time of writing, over 500 million people worldwide are LinkedIn users. That’s a lot of people vying for attention in the same space. However, if we dig down a little into how people use LinkedIn, we can see … Continue reading 3 Ways How to Make Contacts via LinkedIn Content Marketing
March 20th is World Happiness Day. It’s as if our calendars are calling on us to evaluate our lives on the pure basis of feeling. LAMA turns to it’s interview partners to investigate… While it may seem the key to … Continue reading LAMA Investigates: How does one become “happy”?
What’s your plan for getting the most out of Christmas 2018 for your business? If you don’t have one yet, there may still be time to put some publicity-boosting, business-enhancing ideas into action. These examples of businesses around the world … Continue reading These businesses are winning Christmas 2018
Journalist Pete Wise has interviewed hundreds of people for clients including The Guardian, NatWest and LAMA. Here are his five top tips on how to give better answers to TV, podcast and print media interview questions. Getting interviewed is usually … Continue reading 5 tips on how to give better answers in a media interview
Video is increasingly central to the online experience, thanks in no small part to better support on social media platforms, more accessible video production tools and a growing global audience of content-hungry web users. Here’s why it should be central … Continue reading Why video content matters
Make a powerful content presence on Linkedin Continue reading 7 innovative companies you need to follow on LinkedIn