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Tag: content marketing

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LAMA: a new all-in-one tool for user-generated content (UGC)

June 25, 2019June 25, 2019 thelanternalight

UGC can be a great way to highlight what a brand means to its customers. According to the Bazaarvoice Shopper Experience Index, released earlier this year, there’s a 137% conversion lift when shoppers engage with user-generated content on a best-in-class … Continue reading LAMA: a new all-in-one tool for user-generated content (UGC)

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3 Ways How to Make Contacts via LinkedIn Content Marketing

March 29, 2019 thelanternalight

At the time of writing, over 500 million people worldwide are LinkedIn users. That’s a lot of people vying for attention in the same space.  However, if we dig down a little into how people use LinkedIn, we can see … Continue reading 3 Ways How to Make Contacts via LinkedIn Content Marketing

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Why video content matters

November 22, 2018September 23, 2019 LAMA

Video is increasingly central to the online experience, thanks in no small part to better support on social media platforms, more accessible video production tools and a growing global audience of content-hungry web users. Here’s why it should be central … Continue reading Why video content matters

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7 innovative companies you need to follow on LinkedIn

November 1, 2018November 1, 2018 Saba Khalid

Make a powerful content presence on Linkedin Continue reading 7 innovative companies you need to follow on LinkedIn

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Rich media content is KING!

September 7, 2018 Saba Khalid

Why every website is going the ‘rich media’ way? Continue reading Rich media content is KING!

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